Many people still miss out on ordering eBooks from Amazon because they do not own a Kindle. I discovered this after a little market research in the clubhouse of a well-known Manchester tennis club. Tennis playing friends had told me they wanted to buy my recently published eBook Tennis Matters.
When I later asked them what they thought of it they became rather evasive in their replies.
Was it because they found my masterpiece less than the fascinating read I had promised it to be? Perhaps so, although I had received unsolicited praise that gives so much easing of the pain experienced by the bruised ego of the newly published author. One who had been pressed into proof-reading duties noted
l have just finished your book on my Kindle en route to London and thought you might be interested in my views. The light-hearted tone coupled with the personal reminiscences (the antique tennis racket story struck a chord), the appeal to the tennis fan (of which I am one), and the leadership/business school angle made for an interesting and appealing mix. Having started out of a sense of quasi-duty to a friend I enjoyed it more and more
Encouraged by the message, I conducted a little trial on a convenience sample of nine social tennis players. Four out of the nine gave as their reason for not ordering a copy of Tennis Matters
‘ I do not have a Kindle’
To their unconfined joy, I was able to reassure each of them of their error, sending them on their way with the news that there is no need to have a Kindle to read said masterpiece which is available for the astonishing price of £1.99 or rough equivalent in other currencies.
If you go to the link for Tennis Matters you too will see that you can download a FREE App for iPhone, Tablet, or PC and then use it to order your eCopies of any book (including Tennis Matters of course).
Then you too will learn of my battles with a wayward forehand, try out the tennis teasers and catch up with the updated tennis posts from the 1000 plus archived materials of Leaders We Deserve.
An earlier post also outlined a little of the contents of Tennis Matters